Here's to you, Cognitive Psychology in Theory and Practice

Hey folks it's the Stroop Effect, in German! (From Der Spiegel Online)

In Deutch-glish:

(Thanks Babelfish!)

Illiterate by Hypnose
By Christian Stoecker

By Hypnose psychologists their test subjects have a reading cure. These could not suddenly designate no more, which stood on the multicolored boards written. The researchers also found out: Who is well gelaunt, can be affected less.

Stroop effect: Successfully hebetates?

We cannot at all differently. If a word stands printed before us, we must read it whether we want or not. The advertisement about takes advantage of this effect again and again. And everyone, which with the breakfast times to the Mueslipackung festgelesen themselves has, knows it from own experience.

In addition, the phenomenon can lead to conflicts in the head: If we are to designate the ink color for instance with the word printed with red color "blue", that costs trouble. The read mechanism pushes the word meaning in such a way into the foreground that it becomes difficult to seize and above all express the color information. "Stroop effect" psychologists call this priority of the word in relation to the color, after his discoverer John Ridley Stroop.

"The effect is a well-known and very durable example for the fact that sometimes we can suppress irrelevant information with difficulty", explain Wilfried Kunde, psychologist at the University of Hamburg, in the discussion with MIRROR ON-LINE ONE.

In the meantime is however clear: Hypnose can change the data processing in the brain so strongly that such perception conflicts do not arise to no more or only reduced. Amir Raz of the Columbia University in New York and its colleagues describe in the technical periodical "Proceedings of the National Academy of Sciences", like one the Stroop effect with Hypnose out-cheat can - and which happens thereby in the brain (on-line first publication).

"like characters of a foreign language"